Every nursing home in America. One intelligent platform.
Search, analyze, and monitor skilled nursing facilities with 60+ CMS metrics, interactive maps, and AI-powered search — all in one place.
Get early access. No credit card required.
15,000+
Facilities tracked
60+
CMS data metrics
50
States covered
Real-time
Data updates
Facility research shouldn't take all day
Juggling CMS downloads, outdated spreadsheets, and hours of manual comparison? By the time you've gathered the data, the opportunity has moved on.
Scattered data sources
CMS downloads, state databases, and industry reports all live in different places with different formats.
Hours of manual research
Comparing facilities means jumping between spreadsheets, PDFs, and outdated tools that weren't built for professionals.
Blind spots in ownership
Corporate structures, chain affiliations, and ownership changes are buried in filings most people never see.
Features
Everything you need for facility intelligence
Purpose-built tools for healthcare professionals who need answers, not more spreadsheets.
Search facilities the way you think
AI-powered natural language search. Ask questions like "5-star facilities in Texas with over 100 beds" and get instant results. No complex filters or query syntax needed.
See the full picture on one map
Interactive map with radius search, color-coded pins, county overlays, and marker clustering. Find facilities near any location in seconds.
60+ metrics at your fingertips
Quality ratings, staffing data, compliance history, ownership details, fines, and more — sourced directly from CMS. All searchable, sortable, and exportable.
Overall Rating
4.2
Health Insp.
3.8
Staffing
4.5
Quality
4.0
Track ownership and chains
Understand corporate structures, chain affiliations, and ownership changes across the entire SNF landscape. Know who owns what — and what changed.
Custom tags for everything
Tag facilities, owners, and chains with your own labels. Create categories like "High Priority," "Q1 Targets," or "Under Review" to organize your work the way you think.
Notes on facilities, owners, and chains
Add private notes to any facility, owner, or chain. Record observations from site visits, flag concerns, or document conversations — all attached to the right record.
Site visit — Jan 15
New admin team seems strong. Staffing levels improving since Q3. Follow up on census numbers in March.
Route optimizer for site visits
Visiting multiple facilities in one trip? Our built-in route optimizer plans the most efficient driving order so you spend less time on the road and more time on-site.
Community-powered ownership data
CMS ownership data can lag months behind reality. Corporate structures are buried in filings. Acquisitions go unreported. Tru-Optic fixes this by letting the people who know the industry keep the data current.
A user makes an update
CMS says Company ABC owns 5 facilities. You know they just acquired a sixth. Add it. That change becomes your default view immediately.
The community reviews it
Other users see the proposed change on their home screen. They can review the update based on their own knowledge of the market.
Vote up or down
Vote up and the update becomes your default too. Vote down and it's ignored for you. The best data rises to the top, powered by the people who know the industry best.
Added Sunrise Care Center to Pinnacle Health Group ownership
Acquisition closed Jan 2026 — CMS not yet updated
Updated chain structure: Evergreen Senior Living now operates under National Care Alliance
Rebrand completed Q4 2025 — ownership unchanged
Removed Valley View Nursing from Horizon Health Partners — facility closed
Closure effective Dec 2025
Think of it as the most up-to-date ownership database in the industry — maintained by the people who actually work in it.
How It Works
From question to answer in minutes
No training required. No complex queries. Just the facility intelligence you need, when you need it.
Search
Enter a location, draw a radius, or type a question in plain English. Filter by ratings, bed count, ownership, staffing, and more.
Analyze
Explore detailed facility profiles with quality, staffing, compliance, and ownership data. Compare facilities side by side on the map, in tables, or on dashboards.
Monitor
Tag facilities, add notes, and track the metrics that matter to your work. Stay on top of changes in quality, ownership, and compliance across your portfolio.
Who It's For
Built for healthcare professionals who need answers
Whether you're evaluating a single facility or analyzing an entire market, Tru-Optic gives you the data and tools to move faster.
Healthcare Consultants
Research markets and benchmark facilities for your clients. Build competitive analyses in minutes instead of days.
Investment Firms
Evaluate acquisition targets with comprehensive facility data. Quality ratings, financials, staffing, and compliance history — all in one profile.
Compliance Teams
Monitor quality ratings, deficiencies, and regulatory risk across your portfolio. Spot problems before they become penalties.
Market Researchers
Analyze facility landscapes across states, counties, and ownership groups. Uncover market dynamics that drive better decisions.
Frequently asked questions
Have a different question? Join the waitlist and we'll be in touch.
Be first to access Tru-Optic
Join our waitlist for early access to the most comprehensive SNF intelligence platform available. We're inviting new users every week.
No spam. We'll only email you when it's your turn.